Plan & Implement Your Marketing Campaign - Start to Finish
Profile and Target the right customers in the right geographic market areas with the right offer. Use easy point-and-click tools to plan and execute single or full multiple segment campaigns.

Design Program Elements
Set the number of pieces to distribute by segment.

Options: Split cells to test different offers and establish control groups (using Nth selects). 
Setup “seed” lists, “suppress” lists and “keycodes”. Apply mandatory and optional filters. 

Enforce business rules across program types and by department.

Pull list variables and execute list processes based on requirements of each version and the specifications of production vendors.

Track Programs by Customer
Automatically create a full promotion tracking record for each customer in a program, to track what offers were sent to which customers. 

Part of Complete Database Marketing, and End-to-End CRM

Marketing Analytics to Boost Performance
Capture and track promotion response over the promotion period.

Use advanced “3D” analysis to drill down and find out what marketing campaign offers are working with which customers.  Drop or adjust offers to optimize customer revenue and profit.

Full Scale: Local, Regional, National, Global
Run a campaign targeted to any or all of your Customers: from a National or Global campaign with offers targetd by segment and region...to a marketing campaign around a single branch office or specific set of customers or prospects.